Newspaper localization complete. German version contains green blood rather than red due to laws in the country. All f the text has been correctly translated for, : Today’s News and The zombie apocalypse is here!
Newspaper localization complete
Newspaper localization complete
Completed creation of newspaper graphics to be seen at the start of the game. German version contains green blood due to laws. The rest have been translated for localization.
Updated user journey with comments
Comments from users are now displayed in the comments section of the chart.
https://drive.google.com/file/d/0B0skoraKEChKVmpfYUY1dUlWU3M/view?usp=sharing
User journey chart for newest target audience
As we were un decided on our target audience, and we have come to a decision on the age rating being 16+ I have created a user journey chart focusing on this age rating, and including persona 4, a teenage gamer.
The chart shows from research that the majority of the interviewees, who were 16-17, become aware of games from friends and family. The chart also shows that the most important and critical point for the interviewees while researching into a game is social media. 60% of interviewees said that they usually use youtube to research games before they buy and that this would influence their decision on purchasing dramatically. 60% also said that they alter their graphical settings in games they play, very close to the start of the game and that, depending on the game, they wouldn’t like a game to not have these settings.
The new chart is below:
https://drive.google.com/file/d/0B0skoraKEChKc3h3VFhibGprYU0/view?usp=sharing
Group logo
Final Persona
Due to age ratings being finalised a final persona was created from research. It was hard to find primary research without having to pay on this persona as it revolves around young gamers. However i have done some research on friend’s siblings and a couple of their friends. Along with statistical research online I was able to create this persona.
User Journey chart
UPDATE 11/12/15: newest version is above named user journey with comments. Comments from users have been added.
This chart was created a couple of weeks back but it wasn’t completed due to age ratings being unknown. This chart influenced the decision to have the language selection/region selection at the very start of the game. It also influences future decisions concerning settings options.
The chart demonstrates from user research including interviews, discussions and questionnaires, the flow from awareness to buying to playing a video game. The research was done focusing on our target market, which is related to the personas.
The most important information to view in the chart are the coloured circles. From the legend you can see that from research averages, I have displayed how each Persona would go from becoming aware of the game to buying and to playing. The faded out circles are REAL individuals who have filled out questionnaires and participated in interviews.
https://drive.google.com/file/d/0B0skoraKEChKRE45YzNNOTF1eWc/view?usp=sharing
The other very important bit of information is displayed by the yellow lines. These are individuals who do not speak english as a first language or not very well. The chart shows that these individuals research into the language the game is translated to and also it shows that these individuals instantly head to the settings to change the language of the game.
https://drive.google.com/file/d/0B0skoraKEChKa0xhVjFXQ0QxSXM/view?usp=sharing
Currency icon
After discussing the topic with our Game design lead, we have come to the decision that the currency icon will need to be changed as it’s currently a dollar sign on a coin. As this is primarily used in the US, we’ve decided to go for a star icon in the coin as it is universal and will resonate with all cultures
Before: After:
Green icons
Green icons for german localization
Game Icons
Uploading the icons I have created.
The icons relate metaphorically to their use and are assumed as a sort of ‘industry standard’ however stylized to fit our game.
Icons should be self explanatory, more so in the right context and situation in the game.
dsphero6.wordpress.com 